Friday, April 6, 2012
Best Buy: Being more e-commerce
I just received an email from Best Buy's CEO Brian Dunn. Take a look at the what's changing with the Best Buy Premier Silver memberships.
I believe this is a great start to being more e-commerce friendly. However, this excludes the majority of their customers that don't spend a lot of money at Best Buy every year. For those that don't know, you need to spend $2,500 annually at Best Buy to retain Premier Silver status as a Reward Zone customer.